The Cove
Cutting beachside parking abuse
Location
The Cove, Abersoch, Wales
Purpose of Study
To show the positive impact car park management can have in making more parking available for diners and generating new income from paid parking at a busy beachside location.
Background and Pain Points
At this beachside destination in Abersoch, W and G Williams needed two car parks to work for the people visiting The Cove. Intelli-Park brought parking control, flexible payments and guest registration together to make that happen.
The Challenges
Beachside Parking Pressure
Unauthorised parking left restaurant guests
struggling to find a space.
Balancing Different Users
Diners, staff and authorised visitors needed access alongside paying drivers.
Making Capacity Count
Spare capacity offered an income opportunity, especially in peak seasons.
The right access for every visit
ANPR
Monitors arrivals and departures to support
parking compliance.
Pre-booking and transient payments
Drivers can book ahead or pay for their stay
without an advance booking.
Permits and whitelisting
Authorised access for staff, contract users
and approved visitors.
iPark guest registration
Restaurant guests enter their registration on the tablet for free parking.
Together, these services help W and G Williams protect guest access and earn revenue from additional capacity.
Results and Benefits
65% reduction in parking abuse
Comparing the first full month of operation with the same month a year later gives a like-for-like seasonal comparison.
New revenue stream
Paid parking generates significant additional income, particularly during peak seasons.
Improved Availaibility
Less misuse improves availability for guests
Flexible Parking Options
Pre-booking, pay-to-park and free guest registration provide convenient parking options for diners, staff and visitors.
